SKIMS’ New Swim Campaign Features Paris Jackson and More

Things are certainly heating up this summer, especially on Monday, June 25 when SKIMS Swim debuted their latest campaign images. Back in June, Kim Kardashian’s line expanded into swimwear for the first time and now, she enlisted the help of a few celebrities to showcase the latest bathing suits that are set to debut later this week. Below, we have all the details for you.

Paris Jackson, Bella Poarch, and Madison Bailey are all seen modeling the brand’s newest styles. All images were shot by photographer, Mark Hunter, who is also known as the Cobrasnake. In a recent statement, Paris exclaimed how she had known Kim for a while now and had always admired her sense of style. She was pictured sporting neutral toned SKIMS swimwear including an all white long-sleeve one-piece that is sure to be a hit amongst fans of the label.

Additionally, singer and TikToker, Bella Poarch, is sporting a fuchsia two piece that is further dressed up with matching elbow-length gloves for an eye-catching poolside look. Poarch also shared how she loves that SKIMS “always pushes style boundaries this way.” Lastly, actress, Madison Bailey, from the hit show Outer Banks, is alongside Paris and Bella. This is actually her first fashion gig (and surely not the last)! Like previous SKIMS drops, pieces are quick to sell out so we suggest being ready on the day of the drop.

The new SKIMS swim collection will be available to cop online this Thursday, June 28 on SKIMS.com – don’t miss out!